Carrera Toys GmbH is one of the world's leading toy manufacturers with brands such as Carrera, Carrera RC, Carrera Hybrid and PUSTEFIX. Racing fun of the highest quality - for more than 60 years, Carrera has been providing exciting races at home, letting the cars race along the tracks of the Carrera cult car racing tracks and thrilling racing fans of all ages with true-to-original vehicles from well-known racing series such as Formula 1, DTM or Nascar. The popular entertainment and gaming licences such as Mario Kart™, PAW Patrol, Disney-Pixar Cars or Sonic are a real joy for young racing drivers. With brand new themes for the popular children's series Batwheels, Spidey and Friends and Bluey, Carrera is bringing the latest top licences directly to the racetrack, bringing the fun from the screen into the children's room. For those who prefer to go outside, Carrera RC offers pure driving fun with remote-controlled vehicles, boats, quadrocopters and fantastic helicopters. PUSTEFIX from Tübingen has been delighting children for years with its imaginative bubble games and services. New products such as the Bubble Blaster or the Bubble Fireworks not only make children's eyes light up, but also those of adults when they create magical moments at birthday parties, weddings or parties. PUSTEFIX is further expanding its portfolio with creative new ranges such as the street colouring crayons from MALEFIX or the sparkling Water Splashers. Under the new claim ‘We love Racing’ and the new brand identity, Carrera combines a passion for racing, a love of action and a commitment to making every moment special. Innovation meets tradition, and both children and adults experience the thrill of speed and create unforgettable memories. Younger target groups and ‘kidults’ are addressed more specifically through modernised designs, digital content and innovative products. With a strong presence on digital channels (social media and YouTube) and a more intensive brand experience, Carrera is positioned as a contemporary, innovative brand. From toddlers aged 3 and upwards to pre-school children, teenagers and kids, Carrera not only creates fun, but also unforgettable experiences that bring people together. The latest launch of Carrera Hybrid has really shaken up the gaming and toy universe. The ground-breaking new hybrid line with innovative AI technology from Carrera catapults racing into the next digital age and combines the best of both worlds - classic racetrack action and a modern gaming experience. In the future, the Carrera hybrid segment will be supplemented by further products, as will the popular classic Carrera racetracks, which will of course remain an integral part of the range. The company develops and produces its own products as well as licence highlights from Batwheels, Disney and Nintendo, among others. As part of the Carrera Revell Group, Carrera Toys GmbH has a global sales network and its own sales organisations in Germany, the UK, France, Spain & Portugal, Austria, Benelux, Italy Nordics and the USA. Further information can be found at carrera-toys.com.